Tuesday, 8 May 2012

How did you attract/address your audience?

Our groups target audience was teenage males, between the ages of 14-18. We targeted this audience because we felt that we could relate to them quite easily. We attracted them in many ways. Firstly, our film casts young characters, all aged 17. We felt that this was crucial in trying to relate to our target audience. Also, the characters casted are all male, another aspect we tried to use to attract our target audience.

Secondly, the themes we used, violence, mystery, drama, we really hope can relate to our target audience well. We thought that our target audience would especially relate to the themes in our film.

Moreover, the location we used was urban London, something we think will relate to our audience well. This is because, our target audience will have probably encountered danger in these sort of locations sometime.
Finally, we used certain scores to also try and relate to our audience. Fast and adventurous scores were used to relate to our target audience, also blending in well with the story line. We felt that the scores we used would draw our audience in well, making it easier to relate to them.

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